SOUTHAMPTON, NY–(COMMERCIAL WIRE)–Perfect Corp., the leading provider of artificial intelligence (AI) and augmented reality (AR)-powered fashion and beauty technology solutions, and developer of the award-winning YouCam Makeup app, partners with Hamptons Fashion Week for a unique makeup experience. beauty on the runway, bringing trend-setting makeup looks from the Hamptons Runway fashion show to life through AR and AI virtual try-on technology in the YouCam Makeup app. The exclusive collection of designer runway looks features runway looks from Nicole Miller, Cesar Galindo and BOLD Swim, allowing fans to experiment with eye-catching makeup looks that complement their favorite designers’ fashion looks on the runway. runway.
An Interactive AR Fashion Runway Experience at Hamptons Fashion Week
This unique partnership between Perfect Corp. and Hamptons Fashion Week brings fashion and beauty fans one step closer to trend-setting runway looks by inviting them to experience the looks for themselves through immersive virtual try-ons. Featured runway looks available for virtual try-on on the YouCam Makeup app include a spectacular winged liner by designer Nicole Miller, in celebration of the brand’s 40th anniversary; an elegant soft and shimmery shade from Cesar Galindo; and a bold red lip from BOLD Swim, all created with behind-the-scenes Grande Cosmetics products.
Creating Immersive Brand Moments with AR and AI: Beauty and Fashion Technology Solutions Powered
“We are thrilled to partner with Hamptons Fashion Week to further elevate the runway beauty experience by allowing fans to further immerse themselves in the glamor of fashion week through interactive augmented reality fittings,” said Alice Chang. , Founder and CEO of Perfect Corp. “It’s so exciting to bring fans the trend-setting looks of celebrity designers like Nicole Miller, Cesar Galindo and BOLD Swim, and allow them to immerse themselves and experiment with fashion-forward styles like never before.”
“We are so excited that Perfect Corp is partnering with us to bring digital beauty to life,” says Hamptons Fashion Week founder Dee Rivera.
Your Front Row Seat to Hamptons Fashion Week
Hamptons Fashion Week kicks off on Friday, August 5 through Sunday, August 7, with the highly anticipated fashion show and Fashion Icon Award taking place on Saturday, August 6 at the Art Center of South Hampton from 12:00 p.m. to 9:00 p.m. ET. Perfect Corp. will be on site, inviting fans to experience the virtual looks firsthand when they debut on the runway. Fans at home can also get in on the glam of Hamptons Fashion Week by trying on virtual AR beauty looks on the free YouCam Makeup app.
Follow the link to download the YouCam Makeup app and experience the Hamptons Fashion Week runway collection: https://youmakeup.page.link/HamptonsFW2022
About Perfect Corp.
Perfect Corp. is the leading provider of AI and AR SaaS fashion and beauty technology solutions, dedicated to transforming shopping experiences through empowering brands to embrace the digital world first. Partnering with the biggest names in the industry, Perfect Corp.’s suite of business solutions delivers synergistic, technology-driven experiences that facilitate engaging, ultra-personalized and sustainable shopping journeys, as well as equipping brands with the next generation of consumer goods. of consumption. . Perfect Corp. offers a complementary suite of mobile apps, including YouCam Makeup and YouCam Perfect, to provide a consumer platform for virtually trying out new products, performing skin diagnoses, editing photos, and sharing experiences with the YouCam community. For more information, visit PerfectCorp.com.
Source: www.businesswire.com