Publisher’s note: This post has been updated from its original version to include more details about the collaboration, including new photos.
Nike has teamed up with Jacquemus for their latest designer collaboration. The next collection will merge sport with women’s fashion and will launch this summer.
The global sportswear brand has partnered with many high fashion names in the past, including Off-White’s Virgil Abloh, Sacai, Marine Serre, Ambush’s Yoon Ahn and more. But his collaboration with Jacquemus is special, as the highly anticipated womenswear collection coincides with Nike’s 50th anniversary this year.
“Sport was always very important in Jacquemus’ DNA. But as Jacquemus grew older, the Jacquemus girl changed: he wore heels! creative director Simon Porte Jacquemus told Vogue.com in an interview. “I always told myself, if I ever do a collaboration, it will be with Nike.”
The collection made its runway debut during Jacquemus’s “La Papier” show, which took place in the south of France on Monday 27 June.
Below, find out everything we know so far about the Nike x Jacquemus collaboration, including how you can copy the collection soon.
What is the Nike x Jacquemus collaboration?
According to Vogue.com, the ongoing collaboration between Nike and Jacquemus will kick off with a 15-piece collection, priced between $40 and $175, of women’s clothing, footwear and accessories for all your sporty and stylish summer pursuits. .
The collection’s tennis dresses and skirts are made from Nike’s signature Dri-FIT fabrics, while knitwear (a Jacquemus specialty) is created from organic cotton and recycled fabrics and then finished with subtle ribbed details. . Hoodies, bucket hats and sneakers round out the rest of the collaboration’s offerings in a cream and navy color palette.
“For this collaboration with Nike, I wanted to create a collection that reinterprets athletic women’s sportswear in a minimal way,” Jacquemus said in an official statement. “I’ve always been inspired by vintage ACG pieces and ’90s Nike campaigns. With these images in mind, we designed women’s sportswear with sexy details and neutral colors, along with my own interpretation of the Humara, my favorite Nike shoe. . It was important that the collection be accessible to all bodies and be a natural blend of Jacquemus style and Nike performance.”
The Humara shoe, originally released in 1997, is a trail running shoe that ties into today’s gorpcore trend. Jacquemus updated the look with a chunky textured sole, neutral tones and a minimalist take on Nike’s signature swoosh. Other pieces in the collection include a form-fitting white mini dress with a cut-out back (and more Nike icon embellishments), a bucket hat, and a pleated tennis skirt.
“When we collaborate at Nike, it’s always a 50-50 union where each partner comes together to advance the other in ways they couldn’t have done alone,” said Jarrett Reynolds, Nike’s vice president of Catalyst Apparel Design, in an official statement. statement. “With Jacquemus, we drew on vintage ACG inspiration and the interweaving of Nike Dri-FIT fabric and looked at shoes like the Humara to create a nexus between sport and style that could only be achieved through the shared lens of Nike x Jacquemus. Collaboration at Nike and with partners like Jacquemus allows us to expand the culture of sport and redefine it for the next generation.”
On Monday, June 13, Jacquemus took to Instagram to give a sneak peek of his Nike sneaker designs. “Bonjour! Do you want to see my first Nike shoe? he wrote in a post, followed by a series of photos of his soon-to-be-released shoe. “MY FIRST NIKE,” reads the caption. “Available June 28. Jacquemus.com” The shoes will be priced at $170.
When and where can I buy the Nike x Jacquemus collaboration?
The debut collection of the Nike x Jacquemus collaboration officially drops on Tuesday, June 28 and is available exclusively on jacquemus.com. Beginning Thursday, July 7, the collection will be available on Nike.com, the SNKRS app and select retailers through FA22.
See more photos from the Nike x Jacquemus campaign, below.
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This article was originally published on May 16, 2022
Source: news.google.com