Fashion Week kicked off on Friday and a variety of designers showcased their clothes, all sourced from Mexico, hoping to show what they’ve been working on during and after the pandemic.
A total of 13 designers were in attendance at Laredo Fashion’s Week, including everything from little siblings to young and older men and women, and even some people who worked for their parents.
Three of the designers who stood out the most were a designer who specialized in menswear, a young brother duo who recently started their company, and a young woman who was trying to make sure people understood that a woman’s beauty is shown by her hair. more minimal designs. .
Mens clothing
Gabriel Honorato is the owner and fashion designer of HonoratoMX based in Guadalajara, Jalisco.
Originally from Colima, Honorato moved to Guadalajara to study the marketing side of the industry when he actually started developing his own styles and creating his own collections.
“My entire collection is very categorized from what I am, as you will see a variety of jumpers and other models that are mostly monotypes, as many of my looks are one color,” said Honorato. “I like to have a person in all red or all black or yellow to exhibit a strong color and with a strong structure as well and just a solid color.
“Personally, what motivates me to make the designs I do is to go see my materials and then start working with what I have. More than the references I take as a designer, I like to look at random materials and pieces of clothing and then visualize what I can do with them, and I just like to create something that I think doesn’t exist yet and bring it to life. in 3-D so others can enjoy it.”
When he began to exhibit his clothes, Honorato was called by a university in Guadalajara to teach fashion design classes, while once again he returned to his love for the industry and developed new lines of clothing for men.
He said that although the pandemic did affect his business, he continued to work with personal models and make clothes for individuals. That ultimately helped him make sure his business prospered during such a difficult time.
“My main focus is always menswear and making sure that every piece I can make is suitable for any occasion or event and fits any type of model,” said Honorato. “Clothes are good for any special event or just any trip, and I customize men’s clothing as well. I just want them to stand out from the rest.”
the brother duo
Some of the youngest fashion designers included a 22-year-old sister and a 25-year-old brother, as the siblings only started dabbling in fashion design a year ago.
“All the clothes that we are going to exhibit are made of 100% linen and come in a variety of colors, and I think it brings a lot of life to the work that we do,” said Maribel Gálvez, co-owner of Mayorca. Mexico.
Galvez said his creative ideas develop from things he randomly thinks about every day.
“In a creative sense, what motivates me is just spontaneous ideas,” said Maribel. “If there’s something I like or start to think about, I obsess over it until I bring it to life.”
Maribel’s brother, who is her partner, also became interested in the brand once he saw that she had a lot of potential with her designs.
“Our company started when I saw that my sister was designing, and I began to get involved and help her in the commercial aspect of the brand,” said David Gálvez, the other co-owner of Mayorca México. “So we decided then to make… the brand a reality about a year ago and we hope it will be the first of many.
“We look forward to continuing to have these creative ideas to grow the brand.”
Although it’s common for siblings to fight, Maribel said it’s always a “challenge” to work together, but she finds it works because they complement each other.
“All we have to do to do things right is to know which part is your duty and which part is mine, and in the end, supporting each other is a great help,” said Maribel. “In terms of the creative aspects, sometimes you’re kind of scared about what you’re doing, but to have someone who’s 100% supportive on your side, whether it’s a brother or just someone who’s part of a team, It is so important, since that knowledge that the other person has is something that you can use to promote your business and ideas”.
Showing the beauty of a woman
Monica Armas, owner of the company that bears her own name based in Tepic, Nayarit, Mexico, said she started studying industrial design when she suddenly became interested in the fashion industry later in life.
Armas is someone who likes to dress well and feels that no woman can look ugly if she dresses well. In fact, she said that all of his designs are made under this philosophy.
“I’m super minimalist when it comes to my styles, as I feel like women don’t really need much effort to show off their beauty,” Armas said. “That’s why I dedicate myself to showing how they can look good with the most minimalist styles.”
Armas said that all of his collections are dedicated to the full use of Mexican products and Mexican textiles, as he believes that the cotton and linen that come from Mexico are some of the best in the world. He also said that he likes how people outside of Mexico can also see how beautiful clothes can be created using only 100% Mexican products.
Unlike most Mexican designers, he said he doesn’t focus on the patriotic or historical side when using Mexican products, instead focusing on using the architecture, color and geography of Mexico for inspiration.
The main detail in her clothing designs was an encapsulated scorpion on the belts of all her dresses, which she said shows the tradition etched into the dress while showing modernity and simplicity with the new looks.
“A woman really doesn’t need much effort to show her beauty, like a great simple cut, texture in clothes and a good face with confidence, not beauty, then the woman can fully show who they are,” he said. “That alone makes any woman special.”
What fashion designers hoped to achieve in Laredo
All of the fashion designers said they hoped the event would allow them to showcase their pieces, with many returning to show their work as the pandemic greatly affected what they had to offer.
“This event really helped me once again showcase what I had been doing and bring it out into the open again,” Honorato said.
David Gálvez said that his main intention in being part of the fashion show was “to allow the brand to be known and to position themselves in the industry, and also to establish contacts with other fashion designers and brands that they hope one day they can. collaborate with them.” He said he didn’t see the conglomerate of so many designers as competition, but rather as a place to complement and work with each other, and he hopes that young fashion designers will come together to collaborate.
Armas simply wanted to show what Mexico is all about with his designs.
“I know that there are a lot of Mexican people here in Laredo or Mexican-Americans, and I want to show them that as Mexicans living in Mexico we can transmit through clothing what Mexico is and what is lived in the country through these designs,” Armas said. .
the fashion show
Laredo Fashion Week kicked off on Friday, August 19 before its Designers Fashion Show on August 20. The models that were part of the show were from the Avanti Modeling School and Agency, while 13 international fashion designers presented their work showing their models as well. The 13 fashion designers are in town to present their new collection on the catwalk.
There were three separate shows for Saturday’s fashion show: the Children’s Designers; Parades of Prêt-à-porter Designers and Haute Couture Designers. Each show featured designers separated by category and was separated by time slots.
Honorato’s work can be followed on Instagram via @HonoratoMx and on Pinterest via @Honorato and contacted by email at [email protected]. Galvez’s Mayorca México brand can be found via Instagram at @Mayorca.Mx, and Armas can be followed on Instagram at @moarmas.
Source: www.lmtonline.com