The NFL may reign supreme in popularity and TV ratings, but when it comes to fashion, music, social media and trend setting, no league does it better than the NBA. Social media has taken over sports, and according to these numbers, the NBA has taken over social media.
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Maybe it’s because the NBA is part of the Paris fashion show (I mean, seriously, the riddler is envious of that suit)…
…and part of WWE without (and sometimes with!) all the drama.
Russell Westbrook was walking into the locker room and a fan yelled, “You suck!” and Russ heard it and came back out and said something like “say that to my face” and then the fan went ahead and said it to his face… pic.twitter.com/jGSuntPZdG
— NAT THE PEOPLE’S CHAMPION (@habibiting) October 21, 2022
That the NBA is at the forefront of fashion is no surprise. It’s been the leader in that area for a long time, but now the NBA is embracing TikTok trends and engaging on Twitter more than any other sport.
But perhaps even more than fashion, the NBA’s trend setting is tied to the music scene. In just one example, the Houston Rockets collaborated with local rap legends like Bun B, Slim Thug and Paul Wall on a Rocket theme song that was played at home games last season.
No team has embraced music and the new culture fueled by social media more than the Memphis Grizzlies. Everything from doing the griddy on the Timberwolves logo after a game to dancing in the middle of another game.
So it was no surprise on Thursday night to see the Grizzlies walk out for their season opener looking like they were gearing up for a heavyweight championship fight. In something I guarantee will be a league-wide trend going forward, the Grizzlies featured Memphis rapper NLE Choppa joining them on the court performing one of his songs with the fog machine and light show going.
Judging by the reaction, fans loved it!
The NBA and its players realize that fashion, music and social media are intertwined. However, when it comes to young fans, social media is where they consume most of their content, so if before this article you were wondering why LeBron James looked like the richest ice cream man in the world, now you know.
Source: news.google.com