MIAMI–(COMMERCIAL WIRE)–Last month, Digital Wave Technology completed the rollout of a major project with new client Hibbett, Inc. The athletic-inspired fashion and footwear retailer went live on the Digital Wave product platform after a few months of implementation led by SaaS provider Professional Services team.
Hibbett is a destination for fashion and sneaker enthusiasts known for bringing the latest brands and in-demand products to consumers both online and at 1,106 Hibbett and City Gear stores nationwide. Hibbett is sharply focused on delivering premium product assortments and experiences to consumers through digital channels. With the Digital Wave Platform, Hibbett will accelerate speed to market, expand product offerings, easily enrich product information, ensure data quality, and collaborate more effectively with suppliers.
“We conducted a rigorous evaluation of the PIM market and the Digital Wave Platform was the best fit for us,” said Bill Quinn, senior vice president of marketing and digital for Hibbett, Inc. “We hired the Digital Wave Technology team to improve our process of product creation, which is fundamental to our strategy of accelerated growth”.
“Our goal is to help Hibbett accelerate the onboarding, enrichment and delivery of products to sales channels much faster,” said Dan DeHart, vice president of professional services at Digital Wave Technology. “It’s a privilege to work with the amazing team at Hibbett and support their omnichannel growth.”
The Digital Wave platform combines Product Information Management (PIM), Product Experience Management (PXM), Master Data Management (MDM), Digital Asset Management (DAM), with workflow business, automation, government, and customer/supplier portals. It serves as the single source of information for the entire Hibbett organization, suppliers and customers. Through its powerful platform and accompanying solutions, Digital Wave enables Hibbett to share rich and engaging product stories wherever its customers shop.
About Digital Wave Technology
Digital Wave’s software solutions help brands accelerate direct-to-consumer, omnichannel digital sales and marketing. The Digital Wave platform helps centralize, organize, enrich, market and publish product content, resulting in better speed-to-market and increased channel distribution of new items, lower returns and labor costs, better collaboration between internal teams and vendors, and a more compelling Customer Experience.
Learn more about Digital Wave at https://www.digitalwavetechnology.com.
About Hibbett, Inc.
Headquartered in Birmingham, Alabama, Hibbett is a leading athletic-inspired fashion retailer with 1,106 Hibbett and City Gear specialty stores located in 35 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service, and access to coveted footwear, apparel, and gear from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, browse looks and shop online or at a store near them by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter.
Source: www.businesswire.com