Israel-based private label personal care manufacturer Bryhel Cosmetic Labs is launching operations in the US.
Bryhel is a family-owned and operated company that works with cosmetic, skincare, and haircare brands from inception to distribution and everything in between. Originally based in Israel, the team is now opening a US facility in Miami, FL.
According to company executives, Bryhel is a top-tier cosmetics lab that works with clients every step of the way. Bryhel is involved from concept to formulations, packaging, regulations, marketing and more. It is committed to providing the best quality service at the best prices for its customers. Bryhel stays on top of industry trends and how best to execute on these trends, with its expert team of cosmetic chemists, packaging professionals, R&D veterans, and more. You can find products made by Bryhel at major retailers like Sephora, Ulta, and Target.
“I am very passionate about the beauty industry and love working with brands to create new and innovative ways to bring effective formulas and products to beauty enthusiasts,” says Bryhel founder Defne Arikan, “I knew it was imperative to us to open an operation in the USA in order to better serve our customers in different time zones.Our goal is not only to extend our services in a new geographical area, but also to facilitate the manufacturing process and the behind-the-scenes process for brands.”
The Miami location will allow Bryhel to better serve its existing customer base and expand its reach to new brands with a stronger and more accessible team. In the coming months, Bryhel will continue to innovate in the manufacturing space with a new platform that will make back-end work for brands even more seamless. Bryhel is also interested in meeting with other US labs to establish partnerships.
Source: news.google.com