Vogue Runway’s Sarah Mower, who also acts as the British Fashion Council’s emerging talent ambassador and chairs the Newgen committee, says London is seeing a fantastic rise in British talent, drawing on the multi-cultural identities of communities around the world. United Kingdom, through its fashion. schools.
“Many of these designers are first, second or third generation children of parents who came to the UK from the Caribbean, Africa and Asia. Names that excite me include Maximilian Davis, who has just been named a semi-finalist at the latest LVMH Prize; Priya Ahluwalia, of course; Saul Nash: His show, I think, is going to be one of the most interesting of the week and he’s in the running for the Woolmark.” she said. Feben, who recently graduated from Central Saint Martins, is “one to watch,” according to Mower, along with Supriya Lele and Nicholas Daley.
“This is a particularly rich and exciting time in terms of new talent emerging from London, and the city is increasingly developing a diverse and relevant pool of creatives who can be seen to be in high demand for hires and collaborations across the city. industry,” he adds.
London will never be able to compete with Paris and Milan in terms of commercial weight because the vast majority of the world’s luxury goods design and manufacturing is based in France and Italy. Those fashion weeks are backed by industry-generated resources and support, both public and private, that Britain cannot match. And, even if it’s running out of some stores of its own, the comparative size of the US market means that New York Fashion Week will often be stronger than London.
However, none of those competing fashion capitals – and yes, the capitals are always locked in mostly unspoken competition – can claim to beat London when it comes to ranking the wider creative influence of designers to have emerged from its fashion week in the last decades. . Erdem and Simone Rocha, who will appear in London this season and thus act as their de facto mainstays, may feature alongside Anderson, Craig Green, Kane, Grace Wales Bonner, Martine Rose, Molly Goddard, Richard Quinn, Marques ‘ Almeida and Mary Katrantzou, and more, as part of a golden generation of London-born talent who rose to fame in the last decade or so. More recent emerging talents include Samuel Ross, Priya Ahluwalia and Bianca Saunders, and as Mower pointed out, there are many more exciting designers following in their wake.
Source: www.voguebusiness.com