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This Milan Fashion Week, Gucci will return to the official fashion calendar, Matthieu Blazy will present his first collection for Bottega Veneta and the 111-year-old Italian house Trussardi will return after a five-year hiatus.
Milan, like Paris Fashion Week, is returning to a largely in-person event, taking place from February 22-28 with 57 physical shows and 59 physical presentations, according to the official Fall/Winter 2022 calendar. /2023 published by the Camera Nazionale della Moda Italiana on Tuesday. Eight shows and 10 presentations will be entirely digital.
Diesel, Fendi, Prada, Emporio and Giorgio Armani, Moschino, Tod’s, Missoni, Versace, Dolce & Gabbana, Marni and Roberto Cavalli are scheduled to appear in person alongside Trussardi, Bottega Veneta and Gucci, which last fall hosted an offseason . show in Los Angeles as part of its experimental Gucci Fest format. Trussardi’s return marks the first collection for new creative directors Serhat Işık and Benjamin A Huseby, the founders of Berlin label Gmbh who were appointed last May. Armani is also back after missing out on men’s fashion week in January. Dior Men’s jewelry director Yoon Ahn will show his jewelry-turned-ready-to-wear brand Ambush for the first time this season, and Ferrari will also make its debut at Milan Fashion Week. Designer Marco Rambaldi, winner of the CNMI’s first “Made in Italy” designer competition for independent brands, will be unveiled on February 23 and featured on Maison Valentino’s Instagram page as part of the House’s joint partnership to bring visibility to emerging brands.
After the pandemic forced a change in strategy for fashion week, physical shows are back with live audiences, bringing brands back onto the calendar as daily covid-19 cases rise in Italy. have decreased, according to WHO data. In Milan, international buyers and publishers will be able to visit except for those from China. In New York, London, Paris and Milan, there is a sense of a return to normalcy as physical shows make a big comeback, with some digital holdovers and notable absences, such as Tom Ford, Burberry and Celine.
“Despite the uncertainty that is still breathed and the real difficulties of the moment, we are very proud to present a calendar rich in projects and events that confirm the key role of Milan as one of the world capitals of fashion. I think it is a strong sign of optimism and positivity, infusing new momentum into the sector,” Carlo Capasa, president of the CNMI, said in a statement.
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