Susan Plagemann has joined Endeavor as President of WME Fashion, where she will oversee the company’s portfolio of fashion-related representative brands, including Art + Commerce, IMG Models, IMG Fashion Events and Properties and Wall Group.
Plagemann, who was most recently at Condé Nast as business director of the Style Division, begins her role at the end of the month. She is tasked with working across Endeavor’s fashion, sports and entertainment businesses to develop new business and content opportunities utilizing WME and Endeavor’s considerable pipeline of talent. Endeavor’s presence in fashion includes talent representation, event ownership and production, original content creation and consulting services.
“I look forward to working with our talented teams to help our clients identify creative solutions that advance their brands and their businesses, while creating greater value for our diverse stakeholders in the fashion, beauty and fashion community. , luxury and retail”, Plagemann. said. “Fashion cuts across all facets of culture, so the potential is endless in terms of how we can continue to be innovative in the space while also harnessing fashion to create dynamic opportunities in sports and entertainment.”
Plagemann’s appointment is a sign of the growing connections between fashion, talent and content to build apparel brands and drive e-commerce and retail sales.
“We are delighted to welcome Susan to WME and the Endeavor family. She brings more than three decades of experience, a strong network and an eye for forward-thinking and unique business opportunities,” said Endeavor President Mark Shapiro. “We look forward to working alongside Susan to continue to invest in and evolve our fashion portfolio at a time when there is tremendous momentum at the intersection of fashion, sports and entertainment.”
In January 2010, the executive joined Condé Nast as Vice President/Publisher of Vogue before being promoted in 2018, where she oversaw fashion, beauty, luxury and retail revenue across all business divisions and led the business aspects of Vogue, Vanity Fair. , GQ, Charm and Glamour. Before her tenure at Condé Nast, Plagemann was editor of Hearst’s stalwart magazines Marie Claire and Cosmopolitan.
Source: variety.com