Beauty Brands Will Buy In The 2022 AAPI Month – Billboard

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May is Asian American and Pacific Islander Heritage Month! As the month of celebrations draws to a close, we’ve compiled a list of beauty brands to shop for during AAPI month and beyond. From skincare to nail polish, see below for a roundup of six AAPI-owned companies that should be on your radar.

Beauty Brands To Buy AAPI

Amazon

Rovectin Clean Lotus Water Cream – Gentle Vegan Moisturizer

$20

$22

9% DISCOUNT

Rovectin is a Korean beauty brand rooted in “love and resilience”. The brand was developed to help cancer patients restore skin severely damaged by chemotherapy and has become one of Korea’s most trusted skincare brands among patients, dermatologists, and hospitals. Some of Rovectin’s products include Conditioning Cleanser ($10.20), Aqua Activating Serum ($36), Barrier Repair Oil for Face & Body ($27), and Barrier Repair Face Oil ($30).

Beauty Brands To Buy AAPI

three ships

Three Ships Purify Aloe + Amino Acid Cleanser

$20

$

Do you need a gentle cleanser? Three Ships Aloe Purify Amino Acid Cleanser comes highly recommended by hundreds of customers. The organic, alcohol-free, vegan cleanser is made with ingredients like Aloe Vera barbadensis leaf juice and critical acid.

Three Ships is a skin care company founded by Connie Lo and Laura Burget. During the month of May, the brand will donate all proceeds from the Purify Cleanser to Gold House, “the leading Asian and Pacific Islander community of changemakers fighting together for socioeconomic equity.”

Beauty Brands To Buy AAPI

JINSoon Nails

JINSoon Color Trio Muse + Stone + Palm

$36

$

Jin Soon Choi, a fashion, editorial and celebrity manicurist, founded her nail polish line in 2012. Choi, who was born in South Korea and has worked with major fashion publications like Harper’s Bazaar and Vogue magazine and opened several salons of nails in New York City, created JINSoon Nail Polish for the “demanding clientele who know that nail polish can be non-toxic and long-lasting.” The line features more than 60 shades that “complement all skin tones and moods.”

Beauty Brands To Buy AAPI

tacha

Tatcha Water Cream (Travel Size)

$20

Tatcha Skincare was founded by Taiwanese-American businesswoman Vicky Tsai who, after a decade working for corporate America, quit her job and found herself in Koyoto, Japan. There she found a cultural harmony that healed her skin and her soul and inspired her to launch Tatcha. Some of the brand’s best sellers include The Water Cream pictured above, The Dewey Skin Cream ($69), and Rice Polish Classic Foaming Enzyme Powder ($65) and Aburatorigami Japanese Blotting Papers ($40).

Beauty Brands To Buy AAPI

hero cosmetics

Hero Cosmetics Mighty Face Patch

$19.99

$

Hero Cosmetics started in 2017 after founder Ju Rhyu had a pimple emergency. Due to his sensitive skin, Rhyu created the Mighty Patch, a soft hydrocolloid patch that he first found in South Korea. The XL face patches shown above are designed to combat breakouts on the T-zone, cheeks, chin, etc. The product is recommended for oily or combination skin. Hero houses more than 30 different products, including Rescue Balm ($12.99), Sensitive Skin Trio ($36), and AAPI Bestesller Beauty Collection ($100).

Beauty Brands To Buy AAPI

Tula

Tula Take Care + Polish Revitalize & Cleanse Body Exfoliator

$38

$

Founded by gastroenterologist Dr. Roshini Raj, Tula Skincare is based on “the power of probiotic extracts and superfoods.” One of the best products in the Tula family is the 2-in-1 cleanser and scrub shown above. Deep cleanses and polishes dull skin, improves the look of skin texture and tone, and provides an invigorating scent thanks to natural ingredients like lemon peel and hibiscus flower acid. Additional Tula skincare products include the Day & Night Treatment Eye Balm ($38) and the Brightening Treatment Drops Triple Vitamin C Serum ($48).

Source: www.billboard.com